Preserving History Honoring Innovation

2016 Innovative Individual - Neal Linkon

Neal Linkon is the director, Digital Engagement, for Children’s Hospital of Wisconsin, leading a team that manages multiple external websites, the intranet, email marketing, social media, mobile apps and strategies and online advertising.

He has managed interactive marketing for Northwestern Mutual and Aurora Health Care, and has consulted on web and social media strategies for hospitals, health systems, consumer products companies and entertainment firms. He has held management positions for companies like Motorola, Lockheed Martin, Johnson Controls and International Paper, focusing on interactive marketing since 1995. 

His Digital Engagement team at Children’s Hospital has won numerous awards for their work on websites, mobiles apps and strategies, and social media, and he is frequently asked to speak at conferences on digital marketing trends and topics.