Category

Industry Insights
Go Vertical! Adding Vertical Video and YouTube Shorts To Your Digital Strategy
16
May

Go Vertical! Adding Vertical Video and YouTube Shorts to Your Digital Media Strategy

In this video, Allen Gottfried, Manager of Digital Marketing with Wake Forest Baptist Health, explains why you should take advantage of one of YouTube’s latest product, YouTube Shorts and work it in to your digital media and social strategy.
Read More
Healthcare heroes
01
Mar

How to Improve Employer Brand in 2021

Attracting top talent for your company is not a game of chance. High-quality job candidates seek positions with companies that current and former employees will publicly vouch for.
Read More
Greeting a patient at the front desk
06
Sep

How Patient Experience Data Will Shape Healthcare’s Financial Future

With the rise of review sites and health-related searches online, it is vital for healthcare marketers to focus on building your organization’s online reputation. And the key ingredient to that foundation is patient experience data.
Read More